Creative Brief

The following is placeholder text known as “lorem ipsum,” which is scrambled Latin used by designers to mimic real copy. Mauris egestas at nibh nec finibus. Donec eget risus diam. Maecenas non leo laoreet, condimentum lorem nec, vulputate massa. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Name *
Name
Today's Date
Today's Date
Services needed *
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Brief summary of the job and requirements
What are the goals of this job?
Who is the target audience? What issues concern them?  
What adjectives describe the approach? What do these adjectives mean to the audience?
What are you saying with this job? Does messaging need to be developed?
How will the visuals convey the message? Are there visuals in place already or must they be created?
Target Completion Date
Target Completion Date
Is this date flexible?